Overview
Our client, a Cluj-Napoca-based IT company with over 120 employees, wanted to boost their brand visibility and build a stronger sense of team identity. Known for their innovative tech solutions, they sought custom giveaways that would leave a memorable impression at events and make an impact within their community. In addition to managing some of their PPC campaigns, we developed a tailored strategy for these branded items to align perfectly with their goals.
The Challenge
The client needed branded products that not only stood out but also aligned with their values, especially around sustainability and innovation. The challenge was to create items that were practical, high-quality, and impactful enough to leave a lasting impression across various events.
The Solution
We took the time to understand their needs and delivered high-quality, branded items. Here’s how we made it work:
- High-Impact Apparel: We created branded hoodies and caps to give the team a professional, unified look, perfect for representing the company at key events.
- Eco-Friendly Products: To align with the client’s commitment to sustainability, we produced recycled notebooks and BPA-free water bottles, showcasing their environmental values.
- Practical Giveaways: We designed useful items like earbuds and water bottles for networking and industry events, ensuring the brand stayed top of mind for attendees.
The Results
The custom giveaways were a good boost for the brand visibility as team members loved them and used them in and outside the office; the branded items created a sense of pride and unity among colleagues; and also these items thoughtfully designed created a lasting impact on events attendees and supported the Customer’s overall marketing strategy.
The client was thrilled with the results, highlighting how the custom giveaways enhanced their events and perfectly matched their brand’s mission.
